Have you noticed this trend? The word “technology” is becoming a placeholder for any concept someone doesn’t want to explain? This is especially true in marketing. There is a new beer bottle with “vortex technology.” There is a new camera with “face recognition technology.” I’ve designed a boat with new “anti-sinking technology.” I’ve added “human interface technology” to my latest computer program.
Make it “patented technology” if you want to make it extra vaguely remarkable (don’t worry — nobody checks to see if it’s really patented)!